For a full two years I was in desperate cold outreach mode to pharma PMs and got virtually no joy for my efforts. Then I stopped writing subject lines that described me and started writing ones that named the prospect's problem. Here are five that did get replies. By all means swipe them. Your LV timeline vs. your site activation date Names a real deadline conflict. PMs open anything that touches their timeline. Cognitive debriefing sample size - quick check Sounds like an internal query, not...